In recent years, the motorcycle industry has witnessed significant changes in the way businesses operate. One notable example is the partnership between Cycle Gear and RevZilla, two prominent companies in the motorcycle accessories market. While it’s natural to wonder if these two entities are one and the same, the truth is more complex. In this post, we’ll delve into the history of their relationship and explore what makes them sister companies.
To begin with, both Cycle Gear and RevZilla were founded by entrepreneurs who shared a passion for motorcycles. The former was established in 1981 by John Piazza Sr., with the goal of providing motorcycle enthusiasts with a comprehensive range of products and services. Over time, Cycle Gear grew to become one of the largest motorcycle accessory retailers in the United States.
On the other hand, RevZilla was founded in 2005 by Anthony LeBlanc, Michael Santos, and Kurt Schneider. The company’s initial focus was on offering discounted prices for motorcycle gear and accessories, with a strong online presence. As RevZilla grew in popularity, it became evident that its founders had built a brand that resonated with a younger demographic.
Fast-forward to 2018, when J.W. Childs, a private investment firm, acquired a majority stake in both Cycle Gear and RevZilla. This strategic move enabled the companies to form a new holding company, COMOTO (short for Consumer Motors), which owns both businesses as sister companies.
So, what does this mean for customers? In short, nothing has changed in terms of their individual operations. Cycle Gear and RevZilla continue to operate separately, with their own distinct brands, product offerings, and customer bases. The partnership between the two companies allows them to leverage each other’s strengths and expertise, ultimately benefiting motorcycle enthusiasts nationwide.
For instance, Cycle Gear’s extensive network of brick-and-mortar stores provides customers with a physical shopping experience, while RevZilla’s online presence enables riders to browse and purchase products from the comfort of their own homes. This synergy also fosters cross-promotion opportunities, allowing each company to tap into the other’s customer base.
In addition to their respective strengths, Cycle Gear and RevZilla share a commitment to providing excellent customer service, ensuring that customers receive top-notch support regardless of which brand they interact with.
As motorcycle enthusiasts continue to evolve and change their riding habits, the partnership between Cycle Gear and RevZilla is well-positioned to adapt. By combining their resources and expertise, these sister companies can respond quickly to shifting market trends and consumer preferences.
In conclusion, while Cycle Gear and RevZilla are distinct entities with unique identities, they have formed a strong bond as sister companies under the COMOTO umbrella. This partnership allows them to coexist peacefully, each contributing its strengths to the motorcycle community. As the industry continues to evolve, it will be exciting to see how these two brands work together to provide innovative products and exceptional customer service.
Sources:
- Cycle Gear: About Us
- RevZilla: Our Story
- COMOTO: Press Release
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